New York-based 16-year-old Joey Wethersby's parents were part of a 1990s one-hit wonder band. After encouraging her parents to start a new band, Joey finds herself traveling nightly to an alternate reality where everyone repeatedly says the titular three-word phrase.

Annabel, a young woman who risks being ostracized from an insular New York clique led by her socialite best friend when she falls for charming photographer Theo. Grappling with the sudden loss of her father, Annabel finds herself torn between the comfortable opulence of her upper crust circle and the vibrant ambitions of the artists downtown. As Theo introduces her to unexplored sides of the city and of herself, how far will Annabel push out of her gilded cage?